Brief
The London Sock Exchange made a big splash with their unique business idea, but felt their off-the-shelf Squarespace site didn’t match the company’s bold and upfront personality.
Solution
Building on the client’s well established brand and style, we designed and built a completely custom, responsive UI with an updated user experience and clear call to actions. Our intelligent design and intuitive navigation channels users to the site’s shop, whilst ensuring customers have gathered enough information to make a confident purchase when they get there.
Semantic and well structured front end code was rapidly developed and integrated with the client’s existing Squarespace site to ensure continuity of service and protection of customer data, whilst allowing the client to use Squarespace’s intuitive and extensive ecommerce functionality.
We are both delighted with the new website and have been getting rave reviews from our sock-scribers.
Skills / Technologies
A modern front-end stack was used to deliver a custom design for the client's Squarespace site.
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SASS
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HTML 5
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Javascript
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Git
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Squarespace
Results
- Improved UI and user experience
- Lower bounce rates
- Improved customer feedback